A DELEGATION of holiday staff from Belgium will visit the tourism capital of the North next week.
The group is made up of high-level marketing staff from VisitBritain Brussels who promote York to the Belgian market. This is the first time the team has organised a group trip to the UK.
While in York, they will update their knowledge of the city, including plenty of sight-seeing and shopping.
The marketing manager at the local tourism bureau, Craig Wilson, said: "Belgium is a key market for us and, with the introduction of low-cost airlines and more flights between Leeds Bradford Airport and Brussels, the potential to develop this market is strong."
In the last year, 24 per cent of York's four million visitors were from overseas, and 37 per cent of those were from European countries.
Approximately 10,000 Belgian visitors came to the city last year.
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