AN MP is fighting to ensure beer drinkers don't get served short measures.

Easington MP John Cummings has joined forces with House of Commons colleagues backing a motion to strengthen consumer protection for drinkers, by forcing pubs to serve full pints.

Mr Cummings said that he had pledged his support to the campaign to ensure that beer drinkers received a full pint every time.

But he warned that, despite overwhelming public support, the Government's proposals faced hefty opposition from sectors of the beer and pubs industry.

Research showed that, in many cases, pints were found to be short by 15 per cent, he said.

"The Government's proposals will ensure that beer drinkers in my constituency receive a fair deal from our local pubs," said Mr Cummings