IRISH eyes are smiling following the launch of new flights to the Emerald Isle.

Brymon Airways yesterday launched the first scheduled flight from Newcastle International Airport to Cork and a thrice-daily service to Dublin.

Today, passengers on the new routes will be treated to a champagne reception in the British Airways Executive Club lounge at the airport.

The new services operate in a "code share" partnership with Aer Lingus and allow customers to upgrade to Club Europe business class. Fares start at £79.

The airport's business development director, Chris Sanders, said: "Demand for Dublin is already well established and we are confident the route will do well.

"Cork has great potential for future growth, appealing to both a business and leisure market.''