MOTHERS and babies have been helping health officials to promote breastfeeding in Darlington.
Mothers volunteered to man an information stand in the Cornmill Centre, extolling the virtues of breastfeeding. They were joined by staff from Darlington Primary Care Trust and the town's Memorial Hospital.
Trust health visitor Kath Lane said: "Hearing what it is like to breastfeed, from someone who is doing it, has so much more impact than when the advice comes from a health professional, and the peer support group is a really effective way of getting the message over."
Hospital midwife Frances Arrowsmith said: "Support is growing. The Cornmill Centre staff are being trained in breastfeeding awareness and a feeding room is being prepared."
Officials want to follow a pioneering scheme in Hull, which allows groups to display stickers to encourage healthier child rearing.
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