When most teachers finish the day, they’re marking books, planning lessons or grabbing a well‑earned break.
For one North East primary school teacher, it also means setting up a camera and sharing classroom tips with hundreds of thousands of fellow educators online.
What began as a personal diary of her early teaching career has grown into a popular TikTok account followed by teachers across the UK.
Amy Fraser has shared videos ranging from classroom organisation ideas to practical resources and interview advice for securing a job - and even raked in over one million views on one clip.
Ms. Amy Fraser, the Geordie Teacher on TikTok and Instagram. (Image: Amy Fraser)
The Newcastle woman's viral success has left her "pinching herself".
The viral educator, better known as the Geordie Teacher, started posting content shortly after stepping into the classroom - but she never expected her videos to attract such a large audience.
Amy said: “It was 2024 when I started getting more popular, and it was pretty much just after I started the account really.”
Initially, the clips were simply a way of documenting her journey as an Early Career Teacher.
“I kind of wanted something to look back on. It was more, I started doing it for myself,” she explained.
Early posts showed classroom set‑ups and snippets of day‑to‑day school life, but one video in particular sent her follower count soaring.
“The one that kind of blew up was ‘websites I couldn’t live without as a teacher’,” she said.
Since then, teachers have flocked to her page in search of ideas, inspiration and resources.
“A lot of teachers look for advice, or even just custom resources, things I’ve made.
"Teachers are quite interested in seeing all the different displays that I do or resources I make.”
Amy has had the opportunity to speak at education conferences and events across the country. (Image: Amy Fraser)
The online success has also brought some unexpected opportunities, including interviewing former Prime Minister Sir Keir Starmer and former Education Secretary Bridget Phillipson about issues affecting schools and support staff.
“I’ve been incredibly fortunate with the opportunities that I’ve had,” she said.
“Getting to interview them and actually having the freedom to ask what I want was absolutely brilliant.”
Amy interviewing former Prime Minister, Sir Kier Starmer. (Image: Amy Fraser)
Another “pinch me moment” for Amy was being invited to the BETT education technology show in London, where she explored new tools designed to support children, including those with special educational needs or for whom English is an additional language.
As her following has grown, support from her school community has grown with it.
Her advice to any teacher considering social media is simple: stay professional and put safeguarding first.
“You’ve still got your professional standards to live up to,” she said.
“Making sure you’re protecting the children, yourself, making sure your school’s not identifiable - just making sure you’re following all the rules and safeguarding yourself.”
Amy with former Education Secretary, Bridget Phillipson. (Image: Amy Fraser)
Away from TikTok, her focus remains firmly on the classroom.
Sharing what parents can do over the summer holidays to help kids prepare for September, her answer is refreshingly straightforward: work on a few practical skills but take time to rest.
Learning to tie shoelaces, practising times tables and building a love of reading all make a difference.
But perhaps most importantly: “Just rest and recharge.”
Amy has had the opportunity to speak at education conferences and events across the country. (Image: Amy Fraser)
The same advice applies to teachers. “When I first started teaching, I was working every hour of the day,” she said.
Now, she makes time for hobbies like ice skating.
“It’s one of those jobs that people really find hard to switch off from.
"You give a lot as a teacher.
"So, I think just being able to actually give back to yourself, fill your own cup.”
Amy has had the opportunity to speak at education conferences and events across the country. (Image: Amy Fraser)
Amy has been teaching for around five years and currently works with children in Year 3.
Discussing end-of-year gifts as schools break up for summer, Amy says she doesn’t expect children or parents to buy expensive presents, especially with the rising cost of living.
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Instead, her most treasured gifts are drawings and handwritten letters from pupils, which she keeps carefully filed in her classroom.
At school, she weighed up two career paths - teaching and media - and was advised to choose teaching if she wanted to follow her passion, or media if she wanted a more creative route.
Amy has now found a way to combine both.
The Geordie teacher hopes that sharing her advice and enthusiasm online will inspire future educators and help get children just as excited about learning as she is.
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