Primark has revealed the first look inside its revamped town centre store.
The fashion firm announced in May that it would be updating its shop at the Hill Street Shopping Centre in Middlesbrough, which first opened to the public in 1997.
Over the last eight weeks, crews have been hard at work adding new fixtures and fittings, window displays, and 18 new self-service checkouts.
Store manager Andrea Thornborrow, who first began her Primark career in Middlesbrough as a supervisor in 1997, said the store was marking an “exciting new chapter”.
Inside the new look Primark in Middlesbrough (Image: PRIMARK)
Inside the new look Primark in Middlesbrough (Image: PRIMARK)
She said: “After almost three decades serving the people of Middlesbrough, our store is marking an exciting new chapter.
“Today we offer 50,300 sq. ft of retail space and are proud to have become an important, long-standing part of the local high street.
Inside the new look Primark in Middlesbrough (Image: PRIMARK)
Inside the new look Primark in Middlesbrough (Image: PRIMARK)
“We’ve really invested in our Middlesbrough store with this refit.
“By enhancing the shopping experience from head-to-toe, we hope everyone will enjoy our store’s brand-new look which includes 18 new self-service options, refreshed floor layouts and unit displays.
Inside the new look Primark in Middlesbrough (Image: PRIMARK)
Staff at the Middlesbrough store (Image: PRIMARK)
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“The response so far from colleagues has been fantastic and we can’t wait to see what local shoppers think.”
The store, which remained open during the refurb, has doubled in size since its launch in the late 90s, and now offers women’s, men’s, and children’s clothing alongside beauty and home products.
The refit comes just over a year after the brand opened a new store at the nearby Teesside Park, which took over the former Mothercare unit.
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