Thinking about heading to Lush soon to stock up on some of your favourite bath bombs and bubble bars?

If so, this week is the ideal time to visit a store near you to bag one of the brand’s iconic skincare items for free – all you have to do is follow this one easy rule.

As part of World Sleep Day on Friday, March 15, all participating Lush shops in the UK (excluding Northern Ireland and Republic of Ireland) will be giving away a complimentary Sleepy Body Lotion to anyone over the age of 18.

How to claim free Lush Sleepy Body Lotion this week

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However, to claim the beloved Sleepy item, customers will need to come into store during opening hours wearing their cosy pyjamas and speak to a member of the team – not too difficult is it?

Lush’s Sleepy Body Lotion went viral and sold out back in 2017 after people took to social media forums to rave about the cream, which is packed with lavender oil, tonka absolute and ylang ylang oil.

Not just a treat for overactive minds, Sleepy Body Lotion is also filled with oat milk, organic illipe butter and Fairtrade organic cocoa butter to soothe, moisturise and soften skin.

The cosmetics brand sells on average one Sleepy Body Lotion a minute, and its factory staff hand-makes over one million pots a year.

The Northern Echo: The Lush Sleepy Body Lotion went viral in 2017The Lush Sleepy Body Lotion went viral in 2017 (Image: Lush)

Originally intended to be limited edition, Lush received so many requests from customers that it kept Sleepy Body Lotion on shelves permanently and has since expanded the relaxing fragrance into 16 different products, including a soap, shower gel and pillow spray - which also shot to fame months later for the same reason.

Emma Vincent, Lush perfumer, explained the connection between daily routines and scent, saying: “We associate everyday activities with the smells we encounter regularly—the smell of toothpaste in the morning or the pillow spray you spritz before you go to bed.

"Every habit starts with a cue. We can use fragrance to recall these everyday memories and how we felt at the time, making scent a powerful tool in building routines that support our natural cycle of sleepiness and wakefulness.

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"Finding the right fragrances to wake you up or soothe you to sleep can be a wonderful way to weave scent into your every day.”

Selected Lush stores across the UK will also be hosting lavender-scented Twilight bath bomb-making workshops during World Sleep Day weekend (March 15-17). Limited spaces are available and can be booked online.

The Lush Sleepy Body Lotion offer is subject to availability, whilst stocks last. T&Cs apply. Full terms and conditions can be found on the Lush website.