Damaged Society shop opens in Newcastle's Eldon Square mall

Damaged Society provides alternative lifestyle, fashion, trends and streetwear to shoppers, including "edgy" brands, like Vans, Dr Martens and The Ragged Priest.

The store also includes a vast selection of alternative band merchandise from heavy metal bands such as Metallica, Guns 'n' Roses and AC/DC, as well as new artists such as Billie Eilish and Yungblud – there is something for everyone.

Read more: Clarks shoe shop opens new store in Newcastle's Eldon Square

The new, bigger store in Eldon Square. (Image: PR)

This new opening adds to the Damaged Society empire, which already has stores across the UK in cities like Glasgow, Nottingham and Bristol. 

Advertised as offering products that are "distinctive, unique, and fiercely independent", Damaged Society has carved out a loyal customer base. 

Its new, larger store will be located on the upper mall, opposite its current store on High Friars, providing shoppers with "even more choice when seeking unique and quirky brands and merchandise not available anywhere else on the high street."

Bernice Nesham, Senior Asset Manager at Pradera Lateral commented: “Due to the incredible success of Damaged Society in Eldon Square, we are thrilled to be able to provide a bigger unit for them to continue to establish their brand and offer even more exciting and unique fashion and products.

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"We look forward to being a part of Damaged Society’s retail growth across the UK and seeing what the future brings for them.”

Penny Rayner, Director of Damaged Society added: “We are delighted to be continuing our retail journey in Eldon Square in a bigger space that will accommodate our growing offering as we evolve and provide even more stylish options for our customers.

"With clothing and accessories from premium fashion brands, as well as band merch and products on offer, our new store will provide something for everyone.”