Digital subscriber benefits: Competitions

Win a Sunderland AFC 26/27 Away Shirt!

Win a Sunderland AFC 2026/27 away shirt in size XL, featuring the striking pink and black design inspired by the club’s connection with Elvis Presley.

Sunderland fans, here’s your chance to get your hands on one of this season’s standout shirts. We’re giving one lucky winner a Sunderland AFC 2026/27 away shirt in size XL.

The striking pink and black kit celebrates the club’s connection with Elvis Presley, drawing inspiration from the colours associated with his breakthrough years. It also pays tribute to Sunderland supporters’ long standing tradition of singing ‘Can’t Help Falling in Love’ on matchdays.

Finished with subtle 1950s inspired detailing, a classic collar and ‘Can’t help falling in love with you’ on the inner neck tape, it’s a shirt that brings together football, music and Sunderland tradition.

Enter now for your chance to win.

You must be a digital subscriber, a UK resident and over 18 to enter. To be eligible, subscribers will need to enter via a completed entry form. The closing date for competition entries is Tuesday 5th January 2027 at 23.59pm GMT. The winner will receive a Sunderland AFC 26/27 Away Shirt in size XL. The winner(s) will be chosen at random by Friday 15th January 2027. By entering this competition and submitting your data, you automatically authorise Newsquest Media Group to contact you by telephone and/ or email to notify the winner(s) of the competition. We will attempt to contact the winner up to three times. If we cannot make contact, they will lose their right to the prize, and we reserve the right to choose and notify a new winner. Newsquest Media Group reserves the right to change or remove the offer at any time. Prizes are subject to availability. Not transferable and no money equivalent. For full terms and conditions, see Newsquest's Prize Competition Rules

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For the chance to become one of our valued partners, please contact competition-sponsors​@newsquest.co.uk to find out how competition sponsorship on the The Northern Echo can bring value to our readers, and your company.

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