A MOTHER is using 24 years of sales experience to start her own telemarketing company in the region.

Kim Karwat, 39, originally from Welling, in Hertfordshire, has set up Delta K Solutions at her home in Aiskew, near Bedale, North Yorkshire, to provide regional businesses with a sales boost.

She said: "I firmly believe there is a niche market in North Yorkshire for telemarketing and my research shows me there is certainly a demand for it."

She believes extensive handson sales and management experience, gained while working for the Emap Group, and later running her own marketing company, Pixie Product Cards, has given her a positive sharp end approach to the requirements of today's business needs.

"North Yorkshire is undergoing dramatic expansion and development, and Delta K Solutions is committed to play its part and contribute to that success,"

she said. "By running the business from home, I am minimising my overheads, enabling me to operate in the most cost-effective manner possible - which will benefit my clients."

For more details, call 07926 286016 or email deltaksolutions@aol.com.