A CARE home boss is getting prepared to tackle a daunting physical challenge and raise £100,000 for the fight against dementia.

Charles Folkes, managing director of Caremark (Redcar and Cleveland), will ride 1,000 miles from John O’Groats to Land’s End in September this year.

He is joining seven other colleagues from the national Caremark network to tackle the grueling ride, which will see the team covering 100 miles a day over ten days.

They are aiming to raise £100,000 for the Alzheimers’ Society, a charity which provides support to many Caremark customers across the UK.

They have already received £15,000 towards the cost of staging the event, from the national Caremark company, and the Professional Footballers’ Association (PFA) have pledged £5,000.

The 60-year-old said: “There’s no doubt this is a big challenge and whilst I have been riding for a few years now, I haven’t done anything close to this distance before.

“But after turning 60 I wanted to do something to mark this milestone and the prospect of raising so much money for a charity close to my heart seemed a perfect fit.

“We provide care for people with dementia so I know only too well how devastating this can be on individuals and their families, so if we can contribute a significant amount to the fight against dementia that would be fantastic.”

Mr Folkes, who lives in Nawton, Ryedale, has started training for the event and is currently covering up to 20 miles each ride. He aims to build this up to 150 miles a week as the ride approaches.

He added: “Barring injury or an unforeseen event I know I will complete the ride and my focus now is on my training and trying to raise as much money as I can.”

The care home boss and his fellow riders are now organising a number of local, regional and national fundraising events to help them meet their £100,000 target.

They have set up a Just Giving page which can be viewed at www.justgiving.com/caremarkjogle People can also text CMJL70 then the donation amount to 70070.

People interested in sponsoring him can do so via this page, or by contacting the Caremark (Redcar and Cleveland) office on 01287-634706.