AN industrial cleaning firm is working with Business Link consultants as it gears up for expansion.

Paul Rider runs Rider Industrial and Specialist Cleaning, of Richmondshire, North Yorkshire.

The company provides cleaning services to local councils, housing associations, property management companies and blue chip firms across North Yorkshire and the North-East.

Its work includes planned cleaning maintenance, graffiti removal and drain cleaning, and other specialist services.

Mr Rider approached Business Link York and North Yorkshire for advice a year ago because he needed help in marketing the business further.

He said: "Since then, I've worked with a business advisor who has helped me access financial support to buy equipment and develop a website, as well as putting me in touch with a marketing consultant who is helping me target potential new customers."

His business link advisor, Brian Woodhouse, said: "We can't all be experts at everything.

"Paul already had the foundations in place for marketing his business. Now he's working with consultants who can help him take things to the next stage."

For objective business advice and support, North Yorkshire businesses can visit www. here4business.co.uk or call the Business Link York and North Yorkshire Information Centre on (01904) 686000.