THEY'VE done it again.

After raising a stir with their sausage-themed kit last year a local football club has taken the food idea even further this season.

Bedale AFC has unveiled its new look for the new season – with the shirts emblazoned with a hot dog in a bun, covered in ketchup and mustard. The fronts also bear the club crest and the Prostate Cancer logo.

And to take it one step further each player’s number on the back has been made in the shape of sausages under the logo 'You’ll Never Pork Alone'.

The club is sponsored by locally-based sausage maker Heck Foods and when they unveiled their sausage kits – in stinking punk and orange – last year the reaction was huge.

After being featured in The Northern Echo the story went viral and was used all over the world. National papers, radio, TV and websites and foreign outlets all used the story.

The kit was voted the seventh worst in the world in an online survey and featured on either TV programmes or TV websites in Brazil, Germany, Italy, Portugal, Turkey, France and Sweden and the USA, but best of all, in Pig World magazine.

A TV crew from France was also flown in to make a short film at the Heck factory and the football ground.

Manager Dave Goodwin said: “Obviously eating sausage and chips after every home game must have suited our players.

“We had a very successful season last year – winning the inaugural North Riding Football League Division One and the reserves finished runners-up in the Harrogate League division one.”

The team’s striking kits have also played a part in the club’s impressive fundraising efforts for charity.

Chairman Martyn Coombs said: “The football club raise funds as part of Team Garby, in memory of a dear friend Steve Garbett who died in November 2014.

“As well as cycling three Football to Amsterdam bike rides, fundraising dinner have helped raise £144,503.36, a remarkable achievement and something the club are proud of."

However, there is still another target they are aiming for. Assistant manager Ian Richardson said: “After being voted the seventh worst kit of all time in an online survey last year, we are determined to make the top three with our hot dog kit.”