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Getting a slice of Olympic pie

IN revealing the location of more than 600 potential training camps for the 2012 Olympic Games, Lord Coe has finally addressed the thorny issue of how his organising team will spread the event's benefits beyond the boundaries of the City of London.

But after more well-judged words, it is time for the chairman of the 2012 organising committee to put his money where his mouth is.

Having promised a billionpound budget to pay for the redevelopment of London's East End, it is time for Coe to spend a few £25,000 bundles on ensuring that regions like the North- East get their own slice of the Olympic pie.

If he doesn't, the regional support that continues to prop up the planning and development process for the 2012 Games will quickly disappear.

As well as distributing their Training Camp Guide at this summer's Beijing Olympics - a document that will contain details of the 600-or-so potential British training venues, 19 of which can be found in the North-East - London's organisers are also able to offer a £25,000 sweetener to persuade countries to base themselves in Britain as they prepare for the 2012 Games.

The money will be drawn from the privately-funded section of the London Organising Committee (LOCOG) budget, but, as yet, there have been no indications as to how Coe intends to spend it.

If he is genuinely committed to making the 2012 Games an Olympics for all, he should make a public promise not to spend a penny on contracts for training camps in London and the South-East.

Instead, he should only offer financial support to countries that are willing to base themselves in a town or city away from the capital.

London's economy already stands to benefit massively in the build-up to the Games, and the capital's residents will also experience the residual spinoffs of having world-class sportsmen and women in their midst. For the North-East, however, the Olympics could yet turn into an expensive white elephant.

The region is helping to fund the Games through a combination of direct taxation and Lottery money, but save for a handful of football matches at St James' Park, the benefits could be negligible if competitors are not persuaded to use the North-East's facilities in the build-up to 2012.

The same is true of Scotland and the North-West, and of the South-West and the Midlands.

Hosting training camps is the best way for Britain's regions to benefit from London's Games, so for Coe to spend money on siting such camps in the capital and its environs would be a flagrant dereliction of duty. He should be doing all he can to attract foreign Olympic associations to venues that might otherwise be of little interest to them.

London has enough going for it already - it is time for the Olympics to become a genuinely British event. And if £25,000 is sufficient to persuade Romania's gymnasts to base themselves in Spennymoor for the next four years, it will have been money well spent.

WHILE Lord Coe ponders how best to attract sportsmen and women into Great Britain, Gordon Brown and the government are trying to find a way of keeping some of them out.

The thorny issue of Zimbabwe's cricketers refuses to go away, and while the government has distanced itself from suggestions of a blanket ban on all Zimbabwean sportspeople, the Prime Minister is considering an abandonment of next summer's proposed Test and one-day international series between Zimbabwe and England.

There are times when sport and politics should not mix - but this is not one of them.

Robert Mugabe is the patron of the Zimbabwe Cricket Union, and the ageing dictator has repeatedly used cricket to create a veneer of international respectability for his despotic regime.

If Zimbabwe's cricketers play in England next summer, there is no doubt that Mugabe will portray the tour as a diplomatic coup.

He should not be allowed to do so, but the government must show greater leadership this time around than they displayed when England were due to visit Zimbabwe in the 2003 Cricket World Cup.

Back then, Tony Blair left the ECB high and dry. Over the course of the next 12 months, it is time for Brown to take a stand rather than allowing the cricketing authorities to do his dirty work for him.

IT has taken three matches, but Brian Ashton has finally conceded that Iain Balshaw is an accident waiting to happen.

Danny Cipriani will take the Gloucester full-back's place at Murrayfield this weekend, and England will surely be stronger as a result.

With Lee Mears and Tom Croft also in the starting lineup, the wind of change is blowing through the national team's ranks.

THE cat is out of the bag and we know why England's goalkeepers perform so dreadfully for the national side.

When asked whether Peterborough youngster Joe Lewis could handle an international call-up, Posh director of football Barry Fry said: "He will play for England Under-21s with his eyes closed."

If they're doing that in the Under-21s, little wonder they're unable to stop anything when they progress to the senior side.

10:49am Thursday 6th March 2008

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