POLICE are appealing for help to trace a 64-year-old man who has not been seen since 8.30am yesterday (Friday, September 1).

George McKay, 64, of Cauldwell Avenue, South Shields, was last seen near his home on Beach Road.

Enquiries to find him are ongoing but police and his family are both growing increasingly concerned for his welfare.

George is described as white, around 5ft 6in tall, of medium build with grey hair and glasses. He was last seen wearing jeans, a dark polo t-shirt, a navy blue bomber jacket and pale brown shoes.

He is known to frequent a number of areas across the region including Sunderland city centre, Newcastle and the Jesmond area.

George, or anyone who sees him, is asked to contact police on 101 or 999 quoting log 87 02/09/17.