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Advertising and sponsorship partnership between Darlington College and Darlington FC


A COLLEGE has joined forces with a North-East football team to help promote itself to the community.

The partnership between Darlington College and Darlington FC includes advertising and sponsorship opportunities for the 2010-11 season at The Northern Echo Darlington Arena.

It also means the college is entered into a free draw to become Darlington’s new shirt sponsor next season.

The Quakers are offering companies the chance to be the club’s official shirt sponsor in 2010-11 as part of the Business Backing Darlington Club.

Darlington College has joined Joseph Parr Ltd as the second organisation to join the group.

College principal Tim Grant said: “Partnerships like this are important for Darlington College. It will enable us to utilise a number of valuable advertising opportunities through the club next season, and means we’re reaching a young, specific audience that we might not otherwise.

“It’s also very important for us to support and work hand-in-hand with the football club that is very much at the heart of the town’s community.”

Darlington’s general manager Phil Preston said: “The college, like the football club, is one of the town’s high-profile organisations. It’s fantastic we can help one another.”

As well as the chance of becoming shirt sponsors, the benefits include a perimeter advertising board, a match sponsorship package including a full-page programme advert, a company logo in every programme, a table of ten to a sportsman’s dinner and a 20 per cent discount on all conference and banqueting bookings made during the season.

Anyone interested can call Mr Preston on 01325- 387000, or email phil.

preston@darlington-fc.net


GOAL: Darlington College principal Tim Grant, centre right, and Darlington FC general manager Phil Preston with students, from left, Philip Bulmer, Nicholas Petch, Aaron Ramsbottom and Lee Gibson at The Northern Echo Darlington Arena GOAL: Darlington College principal Tim Grant, centre right, and Darlington FC general manager Phil Preston with students, from left, Philip Bulmer, Nicholas Petch, Aaron Ramsbottom and Lee Gibson at The Northern Echo Darlington Arena

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