Designs destined for the web (From The Northern Echo)

Designs destined for the web

7:40am Friday 3rd July 2009 in

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A FASHION graduate who has styled for world-famous designer Nicole Farhi is to bring her range of vintage retro to the region.

Heidi Pryce is launching her eclectic range of hand-picked vintage and customised garments, and even has one of her designs included in this summer’s Nicole Farhi collection.

Ms Pryce, a former student at the Cleveland College of Art and Design, is selling her range online, and hopes the endorsement from Ms Farhi, a favourite with celebrities, will stand her in good stead.

“I’ve always had an interest in fashion and made my first corset aged 11 from a scrap of material and a roll of garden wire,” said Ms Pryce.

“Opening an online outlet will enable me to mix revamped retro and new DIY pieces, as well as unique vintage inspired finds.

“I’m really excited about starting my own business and my ultimate aim is to fulfill all the ideas in my head and take pieces from the past and style them for the future.”