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Tears as shock tactics drive safety campaign
SAFETY ADVICE: Jan Woodward launches the safety drive.
SAFETY ADVICE: Jan Woodward launches the safety drive.

STUDENTS were reduced to tears yesterday when a grieving mother told of her heartache at losing her only daughter through the actions of a drunk driver.

Both male and female students openly wept when Jan Woodward joined Cleveland Fire Brigade at its Learn and Live road safety roadshow yesterday.

Mrs Woodward, from Billingham, near Stockton, was one of a number of people to address the packed auditorium at Hartlepool College of Further Education, where her daughter, Kelly, had attended.

Kelly, 19, was a passenger in a car driven by Andrew Burrell when he crashed into a tree in Marsh House Avenue, Billingham, in July 2006.

Burrell, of Dorset Street, Hartlepool, who had been driving for only two months, was twice the legal drink-drive limit. He later pleaded guilty to causing death by dangerous driving and drink-driving.

Another parent, George Atkinson, as well as paramedics and fire officers, played a part in yesterday's shocking and emotive presentation, which saw a number of teenage girls walk out in floods of tears.

Steve Brodie, the brigade's road traffic collision reduction co-ordinator, organised the three roadshows for the 600 students.

The main messages throughout the hour-long show were for young drivers to kill their speed, wear seatbelts, and not to drink or take drugs before driving.

"It always has this impact on students, which is a desired impact because we want people to really take notice of what we are saying," said Mr Brodie.

"We would rather meet people now and see them shedding a few tears in this surrounding, rather than meet them at the side of the road after an accident.

"We believe shock tactics work.

We would love this roadshow to be compulsory in all schools, but we take it to colleges and we have another version for year 11s.

"If just one person leaves the auditorium having decided they will never speed, always wear a seatbelt and never drink and drive, then we have done our job."

Mr Atkinson, a volunteer for the Brake road safety campaign, told the emotional story of a 16- year-old girl who was knocked over and killed while on her way to ballet class after a speeding motorist mounted the pavement where she was walking.

However, students broke down towards the end of his presentation after he revealed that the young victim was, in fact, his daughter, Livia.

As a result of her death, he said the family had been left in constant grief and her mother Giulietta, as well as the convicted driver, were suffering from posttraumatic stress disorder.

He said he had attended many roadshows, but Cleveland's was far and away the best.

"What happens never goes away, but you learn to live with it," said Mr Atkinson, from London.

"We have got to get more road safety resources into education so people can learn.

"We have to get young people's attention, but then they have to retain the information. It can save lives."

10:31am Thursday 20th March 2008

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